Who’s MADE PR

Never underestimate a small, but mighty team

Defne Crowe, Founder and CEO

Defne founded MADE PR to provide meaningful and personalized public relations to new and established brands. Over the last 15 years, she has led hundreds of iconic brand launches and transformations, product launches and communications strategies. With a drive to build something different than what is already available in the communications agency world, she immerses herself into each and every client she works with, collaborating with them at nearly every level. As a result, she has established herself as a trusted brand counselor and creative communications partner to a portfolio of leading companies.

Monica Powers, Account Director

Monica brings a wealth of communications expertise to MADE PR. She regularly works alongside the most notable products, retailers and restaurants, and knows how to authentically and successfully launch a new product or open a new door. Most importantly, she continues to keep the media momentum moving forward far beyond the completion of the project. Monica keeps the team two steps ahead of what needs to get done for clients and has proven results in garnering national media attention for MADE’s portfolio of clients, ranging from press in top-tier business, consumer technology, fashion, food, health and wellness, lifestyle, and travel media publications.

Monica Powers, Account Director

Monica brings a wealth of communications expertise to MADE PR. She regularly works alongside the most notable products, retailers and restaurants, and knows how to authentically and successfully launch a new product or open a new door. Most importantly, she continues to keep the media momentum moving forward far beyond the completion of the project. Monica keeps the team two steps ahead of what needs to get done for clients and has proven results in garnering national media attention for MADE’s portfolio of clients, ranging from press in top-tier business, consumer technology, fashion, food, health and wellness, lifestyle, and travel media publications.

Scarlett Winningham,
Account Executive, Events & Social

With background in both traditional public relations and social media, Scarlett brings a unique perspective to the ever-evolving PR landscape. With a keen eye for detail, Scarlett is MADE PR’s “go-to gal” for all things events – from new product launches to store openings to media and influencer activations. Additionally, Scarlett oversees all client social media campaigns and influencer relationships. Scarlett is a social media enthusiast and prides herself on staying up to date on the current trends in the fashion, beauty, design, and health and wellness spaces.

Gaby Domingo,
Account Executive, Media Relations

With an adaptive writing style and a strong network of media relationships, Gaby brings MADE’s brands to life with effective storytelling. She has been instrumental in the success of several client campaigns from spearheading targeted outreach, media showrooms, press tours, and strategic partnerships. Gaby is constantly researching and fostering her relationships with the evolving media landscape, while also developing the voice of her clients, in order to achieve influential brand awareness.

Gaby Domingo, Account Executive, Media Relations

With an adaptive writing style and a strong network of media relationships, Gaby brings MADE’s brands to life with effective storytelling. She has been instrumental in the success of several client campaigns from spearheading targeted outreach, media showrooms, press tours, and strategic partnerships. Gaby is constantly researching and fostering her relationships with the evolving media landscape, while also developing the voice of her clients, in order to achieve influential brand awareness.

Amanda Jacobi, PR Assistant

After studying communications at Cal Poly, Amanda developed her passion for public relations as an intern at MADE (twice). During her time, she didn’t hesitate to jump in to learn the many facets of PR, specifically press materials development, media mailings, social content creation, and event production. Eager to learn more about the overall industry, she spent time “on the other side” in the editorial world, developing and executing social stories as an assistant at the San Francisco-based lifestyle magazine, Bob Cut Mag. With experience in both public relations and editorial, Amanda brings a unique perspective to the team. As a PR Assistant, Amanda supports the team in day-to-day operations, press materials development, social media maintenance, influencer relations, and event preparation and execution.